Mike Cornell is the Director of Business Development and Chief Instigation Officer at Arch Electric, Inc. in Plymouth, WI. He has been in the solar industry since 2015 after a long career in the transportation industry. He currently oversees the solar business unit at Arch.
Mike’s background includes work in the power sports and automotive industries in all aspects of marketing, operations, business management, product development, and training. He has been involved with several vehicle manufacturers including Tesla, GM, Harley-Davidson, and Brammo Electric Motorcycles, since earning his education in International Studies in 1977 from Sigtuna Folkhogskola, Sweden, and UW- Eau Claire, WI. He has served at the pleasure of the Governor of Wisconsin from 2000-2002 as the State Director of the Bureau of Procurement, and has performed various business management roles around the US.